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Your Author Business Plan
Welcome
Introduction. What is a business plan? (20:53)
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eBook: Your Author Business Plan
1. Business Plan: Business summary and brand
1.1 Business summary (7:18)
1.2 Author brand and comparison authors (15:13)
2. Business Plan: Production
2.1 Products and/or services (9:09)
2.2 Writing process and production schedule (11:11)
2.3 Publishing and licensing strategy (11:05)
2.4 Pricing strategy (3:32)
3. Business Plan: Marketing
3.1 Strategy: Author eco-system (7:41)
3.2 Your author website/s (10:33)
3.3 Email list and ARC team (12:38)
3.4 Content marketing (8:05)
3.5 Paid advertising (14:19)
3.6 Social media (6:34)
3.7 Your Author Network (4:45)
4. Business Plan: Financials
4.1 Business and money mindset (10:28)
4.2 Revenue model and income (7:07)
4.3 Initial investment and ongoing costs (14:29)
4.4 Paying yourself and long-term investing (7:33)
Your Next Steps
Your next steps (5:52)
Questions and Feedback
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4.3 Initial investment and ongoing costs
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